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In 2012, online shopping accounted for 232 billion dollars in sales. Experts estimate this number increasing anywhere from 2% to 10% a year in the years to come. How do you do your shopping? Why are so many consumers flocking to spend their money online instead of at brick-and-mortar stores?
1. Online shopping is more convenient. What better way to shop than from home in your pajamas? No contending with traffic. No dealing with crowds rushing to get through their own shopping lists. And no having to get yourself all gussied up to go to the store, or make a hurried stop to a store when you’re eager to get home after a long day’s work. Online Shopping takes all of those potential problems out of the equation and allows you to shop in a much more peaceful environment when it’s convenient for you; in your home office.
2. You’re not limited to the stores in your area. Another great thing about online shopping is that you’re not limited to the few stores in your area. When you shop online, you literally have a world full of stores at your fingertips. This means more options for you regarding selection, price, brand and delivery options. No more driving from store to store to find what you want for what you can spend on it. No more spending the entire day looking for what you want, and wasting hours in the car, driving from one shop to another. By shopping online you can peruse all of the online stores you want in a fraction of the time it would take to drive to all of those destinations. Unique, online stores like HushHush, ShoeBuy and even Saddleback Leather are now just a click away.
3. You can more easily get the best price. In the days before online shopping, if you wanted to find the best price on an item, it meant driving or walking from store to store, writing down who had the best deal on what, and then, at the end of your day, heading back to the store with the best price, hoping it would still have your item in stock. By shopping online, you can quickly check several stores to compare prices and shipping. You can also take advantage of exclusive sales, free shipping offers and new discounts as soon as they become available, without having to leave the comfort of your own home. This means that your chance of getting the best price increases, thereby helping you to keep more of your hard-earned money in your own pocket instead of in the hands of retail giants. Online shopping promotes competitive pricing for retailers, as they know you’re more likely to be shopping around.
Online shopping has created much in the way of competition for brick-and-mortar stores, many of which have now started their own online shopping sites. From groceries to electronics to clothing to toys, online shopping offers to sell you nearly whatever you want, simply with the touch of a few buttons. By taking advantage of the benefits of shopping online, you can more easily get what you want, when you want, for the price you love.